Gold and platinum have always been a top choice for jewelry and for good reason. It's durable, won't fade, and is hypoallergenic. It also has a universal appeal that has been passed down from generation to generation.
Platinum jewelry is pure, hypoallergenic, rare, and stunningly beautiful. Platinum is the only truly white metal. Platinum is much denser than gold and more durable. Jeulia uses 95%+ high-purity platinum.
The higher the carat number, the higher the purity of the gold.
18K Gold: Rich. Rare. Heirloom-Quality
Made with 75% pure gold, 18K offers a deeper, warmer color and a luxurious feel.
Its higher gold content gives it intrinsic value—making it a timeless piece to treasure and pass down.
Yet it’s also strong enough for daily wear, thanks to the blend of copper and silver that adds durability without sacrificing elegance.
Best for: Milestone gifts, heirloom pieces, and special occasions.
14K Gold: Built for Everyday
Made with 58.3% pure gold, 14K strikes the ideal balance between strength and purity.
It resists scratches and holds its shape beautifully—even with daily wear.
Offering the beauty of real gold at a more accessible price, it’s a trusted choice for jewelry you’ll never want to take off.
Best for: Engagement rings, stackable bands, everyday essentials.
10K Gold: Tough. Light. Hypoallergenic
Made with 41.7% pure gold, 10K is the most durable option in fine jewelry—perfect for rings and bracelets that go wherever you do.
It’s naturally hypoallergenic, making it a great choice for sensitive skin, while offering the beauty of real gold at an accessible entry point.
Best for: Active lifestyles, first-time gold buyers, everyday wear.
Choose from brilliant moissanite, lab-grown diamonds, or vibrant colored Jeulia gemstones—each designed to elevate your everyday sparkle.
Our moissanite offers exceptional fire and brilliance, while our lab-grown diamonds provide the timeless beauty and purity of real diamonds. Both are ethically created, scratch-resistant, and perfect for everyday wear.
Moissanite brilliance is the ability of a gemstone to reflect white light. Moissanite reflects more light than diamonds and is also less likely to attract dirt and grime and still remain more brilliant.
| Comparison | Moissanite | Diamond |
|---|---|---|
| R.I(Brilliance) | 2.69 | 2.42 |
| Fire(Dispersion) | 0.104 | 0.044 |
| luster | 20.40% | 17.20% |
| Hardness | 9.25 | 10 |
| Toughness | Excellent | Good |
| Heat Resistance | Very High | High |
| Price | $300-500/ct | $3000-8000/ct |
Moissanite has a Mohs hardness rating of 9.25, which is definitely harder than sapphires and rubies and harder to scratch.
Lab-grown diamond clarity means exceptional purity with minimal internal imperfections. It allows for superior light performance and sparkle, showcasing a pristine beauty that is both rare and accessible.
The benefit of lab-grown gemstones is that they do not have many of the “inclusions” that natural gemstones contain, and have fewer and more durable inclusions.
